The scheme is a high-end network talent initiative, which offers “exceptional executive producers from the nations and regions the opportunity to develop their knowledge of ITV”.
Crucially Claire and the other 12 successful candidates will have unprecedented
access to ITV’s senior commissioning and scheduling team.
Big Umbrella MD Martin Head said “This is a fantastic opportunity
for us to get to know ITV better and for them to know us. It will really
assist all of our partners and associates as we act as an umbrella for
their ideas to broadcasters and we are really looking forward to the year
to come.”
The year long programme will explore ITV's commercial imperatives and their position in the marketplace through offering an insight into key areas of the ITV business such as Sales, Marketing, Consumer and Worldwide.
ITV comment that “This holistic approach will provide a 360 degree vision of ITV's strategy for the future and the role our candidates and their companies could play within it”.
Big Umbrella is the only Midlands indy to be selected and other Executive Producers on the scheme are from companies from the West, South West, North East, North West and Scotland.